and Google, YAHOO, Microsoft, whether foreign or domestic BING love Shanghai, 360, Sogou search engines are allowed to buy rival keywords, actually this is the norm.
BING, iPad Pro search first is letv.
in order to get more opportunities to show their own advertising, many companies will choose the competitive word (like industry well-known enterprises in the trade name) as a trigger keyword search results promotion. In order to increase the exposure rate, even large enterprises, may also choose the same type of small and medium enterprises, and even irrelevant category of small and medium-sized enterprises and their business competitive word as a search keyword promotion, its purpose is to expand its promotion result coverage, attract more people’s attention, this is very common in business promotion.
iPad Pro when foreign users search in Google, ranked first in the Microsoft Surface advertising.
Let’s look at the Microsoft
in the 360 SO search, search for "millet", the first is letv.
two, the purchase of competing products to meet market competition > word
and " iPhone 6s" when users search;; when the first is rival Samsung S6 links.
but if nature return to the business competition, whether to buy rival keywords really wrong? And PPC is really a problem?
had been exposed to buy a hammer mobile phone key iPhone "which is a rival in love Shanghai, and Luo Yonghao had to buy brand keywords in a search engine that is extremely offensive, which had to buy new Oriental" Luo Yonghao "keywords a thing denouncing the New Oriental, and this is their own has become the object of attacked.
and the reason is that Microsoft and Samsung are Google to buy Apple keyword advertising, in fact, enterprises can buy rival brand ads, the Adwords in Google’s bidding system has been allowed, and some key words and query is closely linked to lower level can buy expensive.
come, mainstream search engines face competing products to buy keywords, to do it.
in Sogou search "millet", the first is the Jingdong’s mobile phone channel, rather than the official website of millet.
, Google, Bing, 360, Sogou search engine keywords face competing products is how to do