enterprise development needs to have a good opportunity, especially for some foreign trade enterprises, to participate in the Canton Fair is a very good opportunity to help enterprises find a good opportunity. The following Xiaobian finishing some of the relevant knowledge, I hope all of you to help exhibitors Canton fair.
before the fair and Exhibition taboo
1, the purpose of the exhibition is not clear, the purpose of the exhibition is the exhibition center. Make sure that your ultimate purpose in the exhibition is helpful for the completion of other tasks, such as the theme, the layout of the exhibition hall, the display of the products, etc.. The purpose of the exhibition is to promote the products of your company and help them to market.
2, forget to read exhibitor manual. The exhibitor Handbook is a guide to all aspects of the exhibition and the way to save money. The content of the manual easy to understand, all you want to know all about the exhibition? Exhibition schedule, registration procedures, data show, exhibitors, transportation services, housing information, promotional information.
3, the last moment before making a table. As early as possible the production of your table, the exhibition is more suitable for 6-8 weeks and can avoid the error caused by time constraints.
4, ignore employees credit, spend a lot of time, money and effort to organize Exhibition – exhibition decoration only by printing the catalogue and so on, however, finally all employees to participate in the exhibition organized preparatory work may be neglected. They are just a matter of appearance, in fact, these people are your special envoy, should be noted in advance of the purpose of their participation, content and expectations, training staff to participate in the establishment of a professional image is necessary.
in the Canton Fair Exhibition taboo
5, ignoring the needs of exhibitors, exhibitors staff usually feel obliged to provide information for exhibitors, but ignore their real needs and their lack of skills and often miss some important information. To avoid this problem, it is necessary to carry out training and preparation before the exhibition.
6, sending print and boutique, exhibition workers might be at a loss what to do or not used to talking with strangers in the exhibition hall environment, finally will make this should be reserved for print or boutique is sent, the important thing is to participate in the exhibition organization people should be willing to talk to new people and understand their needs.
7, not familiar with the product presentation, a lot of time exhibition staff do not know the product demonstration, please at the exhibition and communicate with your staff to ensure that they are familiar with the exhibition hall exhibits and exhibits.
8, set up too many representative offices, some companies are usually in the exhibition set up several representative office to collect more information of the industry, should strictly control the number of employees participating and shall not to the time they work without play, should be assigned specific tasks to each person.
fair after the end of the exhibition taboo
9, ignore the follow-up work after the review and evaluation